BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Beekeeper Group - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Beekeeper Group
X-ORIGINAL-URL:https://beekeepergroup.com
X-WR-CALDESC:Events for Beekeeper Group
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20270314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20271107T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260715T140000
DTEND;TZID=America/New_York:20260715T150000
DTSTAMP:20260624T125411
CREATED:20260623T225840Z
LAST-MODIFIED:20260623T225840Z
UID:10000026-1784124000-1784127600@beekeepergroup.com
SUMMARY:The Planning Gap: What the Future of Advocacy Tells Us About Winning Communications
DESCRIPTION:The Future of Advocacy research surfaced an uncomfortable finding: for most organizations\, the bottleneck isn’t engagement or effort — it’s clarity. Teams are executing harder than ever across more states\, more channels\, and more audiences\, and still can’t always say whether the strategy underneath holds together. \nJoin us on July 15 for a candid panel conversation with public affairs strategists Alex Dickinson\, LaWanda Toney\, and Danny Simons on what it actually takes to get direction right\, before committing a full program. We’ll dig into what the data reveals\, walk through real work examples\, and talk honestly about where strategy breaks down and how the strongest organizations fix it. \nThis is an important conversation our industry should be having and a look at the thinking behind Beekeeper EDGE\, our approach to setting strategy before the spend. \nWhat we’ll get into: \n\nWhy strong teams still miss the mark on execution\, and what the data says about it\nHow senior leaders decide which fights to pick\, and in what order\nWhat “getting strategy right early” looks like in real engagements\nWhere advocacy is heading as the landscape grows more state-driven and fragmented\n\nThis webinar is an exclusive opportunity for Beekeeper Group clients and friends of the Hive.
URL:https://beekeepergroup.com/event/the-planning-gap-what-the-future-of-advocacy-tells-us-about-winning-communications/
LOCATION:Zoom
CATEGORIES:Hosted Events
ATTACH;FMTTYPE=image/png:https://beekeepergroup.com/wp-content/uploads/2026/06/Edge-Logo-Primary.png
ORGANIZER;CN="Beekeeper Group":MAILTO:info@beekeepergroup.com
END:VEVENT
END:VCALENDAR