Thought Leadership

If you missed my recent Ask ‘Bee’ Anything session on high-performance advocacy ads, don’t worry. I’ve got you covered. In the world of advocacy, cutting through digital noise isn’t just a goal; it’s a necessity. Here are the top takeaways I shared on how to turn ads into impact. If […]

We recently redesigned beekeepergroup.com from the ground up. In an agency where that’s one of our core services, it’s a double-edged sword: either a great opportunity to practice what we preach, or a very public place to fall short. We’re proud to say it was the former. In our recent […]

At the heart of everything we achieve is a team of unique individuals who bring much more to the office than just their professional expertise. While we love to create great work and tackle new challenges, it’s the personal passions, quirks, and talents of our colleagues that make Beekeeper Group […]

Advocacy has never been easier to execute, but never harder to make effective. Think about it: the tools are better than ever. You have precision targeting, scalable automation, and dynamic creative at your fingertips, yet despite that, the outcomes feel less certain than ever. This contradiction is the new reality, […]

What is in advocacy’s future? If you want to know, you must consult our brand new Future of Advocacy research report, designed to help advocacy practitioners tailor their advocacy strategy to maximize their impact. This report incorporates data from 1,000 constituents across the country about their relationship with grassroots advocacy, […]

Welcome back to one of Beekeeper Group’s newest yet most entertaining traditions: Ask Bee Anything! In our second iteration of ABA, we’ve compiled an expert panel of public affairs and communications practitioners from right here inside the Hive to help answer your innermost advocacy questions.  If you’re unable to join […]

In 2021, Beekeeper Group conducted an advocacy infrastructure audit for the Infectious Diseases Society of America to help them re-engage their advocacy audience and build a stronger grassroots advocacy program. In this video, Cat Proulx goes into some of the insights that we discovered through that audit process, and how […]

Last month, I was thrilled to join members of the nonprofit and tech community at Cool/Scary AI Sh*t DC. Ben Childers, the organizer of the event, wanted to bring together those with questions and curiosities about AI with those who can help guide and provide insight about AI tools. My […]

Observing the evolution of the Beekeeper Group brand is like watching the arc of a company finding its own unique identity within the public affairs space. Our brand journey clearly reflects growth from a foundational, industry-specific identity to a modern, colorful, unique brand presence. Let’s break down the brand vibe […]

Some projects stand out as moments of immense pride. Our recent partnership with Women in Government Relations (WGR) for their 2025 Conference was one of them. As a sponsor for the event, Beekeeper Group saw an opportunity to do more than just put our logo on a banner. We wanted […]