Creative & Visual Communications

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Design that commands attention.

Our award-winning creative approach relies on the power of visual storytelling to make your issue impossible to ignore.

In today’s fast-paced public affairs landscape, simply having a message isn’t enough—you need it to resonate, captivate, and inspire action. Our creative and visual communications work transforms complex policy issues and advocacy goals into compelling visual narratives that cut through the noise.

We go beyond traditional approaches, leveraging a full spectrum of multimedia tools to tell your story powerfully and persuasively. From dynamic infographics and engaging explainer videos that simplify intricate details, to immersive digital campaigns and interactive web experiences that foster engagement, we craft content designed for impact. Our team combines strategic insight with artistic innovation to ensure your message isn’t just seen, but truly understood and remembered.

Case Studies

Don't Tax My Credit Union

Services: Creative & Visual Communications, Social Media & Digital Advertising, Web Design & Development

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Don't Tax My Credit Union

America's Credit Unions

Beekeeper Group created a central hub to help demonstrate the credit union difference for over 144 million credit union members nationwide.

Project deliverables: Advocacy campaign branding, Website content generation, WordPress website design

Mental Health in the Workplace

Services: Content Strategy & Copywriting, Creative & Visual Communications, Stakeholder Engagement & Community Building

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Mental Health in the Workplace

National Alliance on Mental Illness

Beekeeper Group partnered with the National Alliance on Mental Illness (NAMI) to produce a four-part video series about approaching healthy mental health discussions in the workplace.

Project deliverables: Video

Residential Bill of Rights

Services: Content Strategy & Copywriting, Creative & Visual Communications, Research & Strategic Insights, Web Design & Development

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Residential Bill of Rights

Zillow Group

Beekeeper Group developed a dynamic and engaging microsite to help Zillow communicate its Residential Bill of Rights platform to both realtors and consumers.

Project deliverables: Digital graphic design, Website content generation, WordPress website design

Clean Energy Tax Navigator

Services: Creative & Visual Communications, Research & Strategic Insights, Web Design & Development

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Clean Energy Tax Navigator

Lawyers for Good Government

Beekeeper Group partnered with Lawyers for Good Government to develop a guided tool for community-based organizations to navigate clean energy project funding opportunities.

Project deliverables: Advocacy campaign branding, Web hosting, WordPress website design

Civics Hub

Services: Content Strategy & Copywriting, Creative & Visual Communications, Digital Advocacy & Campaign Strategy

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Civics Hub

Liberty Mutual

Beekeeper Group partnered with Liberty Mutual to establish an informative advocacy hub that educated employees on how to get involved in the civic process.

Project deliverables: Advocacy campaign branding, Video

Read, Bond, Grow

Services: Creative & Visual Communications

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Read, Bond, Grow

Ready for School, Ready for Life

Beekeeper Group partnered with an early education and childhood literacy nonprofit to develop a campaign encouraging parents and educators to participate in active reading.

Project deliverables: Awareness campaign identity development, Digital graphic design, Landscape analysis

What is creative strategy in public affairs?

Creative strategy in public affairs is the deliberate application of design, visual communication, and storytelling to advance policy goals, influence decision-makers, and mobilize stakeholders. Unlike commercial creative strategies that focus primarily on selling products or services, public affairs creative strategy operates at the intersection of policy complexity, political dynamics, and persuasive communication—translating dense legislative language, technical data, and advocacy positions into compelling visual narratives that drive action.

How do advocacy and design work together?

The relationship between advocacy and design is fundamentally symbiotic—strategic design amplifies advocacy effectiveness while advocacy objectives shape design decisions. When integrated thoughtfully, this partnership transforms how policy messages reach audiences, how complex information becomes persuasive, and how advocacy campaigns generate measurable outcomes. Understanding how advocacy and design work together reveals why the most successful public affairs efforts treat creative as strategic infrastructure rather than aesthetic afterthought.

How do we measure the effectiveness of creative design?

Measuring creative design effectiveness in public affairs requires moving beyond subjective aesthetic judgments to objective assessments of how design contributes to advocacy outcomes. Unlike consumer marketing where purchase behavior provides clear success metrics, public affairs measurement must account for complex influence chains—design affects awareness, which influences perceptions, which shapes stakeholder actions, which ultimately contribute to policy outcomes.